A Beginner’s Guide to Internet Marketing, and How to Make the Most out of Your Website
Internet marketing services can boost traffic to your website, improve conversion rates, and drive sales. Click here to learn more.
Internet Marketing Trends in 2019 – Google is pushing Smart Campaigns and PPL
There are a lot of different methods of online advertising. Our clients ask us questions about trends and new offerings fairly often. They also ask if (and how) they would fit into their business. In June 2018, Google launched Smart Campaigns. Designed for small...
Will Canada’s Anti-Spam Legislation (CASL) Kill Email Marketing?
The fear of breaking email marketing rules in Canada is of the main reasons our clients seek guidance with their email marketing campaigns. We do not believe that CASL will stop email marketing in Canada, and we ensure that our clients comply with the legislation....
All You Need to Know About the AODA WCAG 2.0
Are you wondering why the government in Ontario is pushing the AODA WCAG 2.0 Distinguishable Content, and why organizations are being asked to comply?
Search Engine Marketing (SEM)
What is Search Engine Marketing (SEM) and how important it is for your BUSINESS? Google results page is split into two areas, paid and organic sections. The main section is the organic search result (wide column on the left), Google sorts the results regarding the...