by SEO Specialist | Oct 7, 2026 | blog
A practical guide to Google’s new centralized ad credit model for Partner agencies, what it means for advertisers in Toronto and across Canada, and how to make sure your business benefits. Quick answer Google Ads Flexible Credit is a pilot program for badged...
by SEO Specialist | Sep 21, 2026 | blog
A practical GTM test for Google Ads dynamic phone-number replacement, including what the #google-wcc-debug tool confirms — and what it does not. Target URL https://zigma.ca/blog/test-google-ads-call-conversion-tracking/ Meta Title How to Test Google Ads Website Call...
by SEO Specialist | Aug 26, 2026 | blog
If you run a Google Local Services Ad — the one with the green “Google Guaranteed” checkmark — you may have seen the panic bubbling up in local business groups lately: business owners insisting Google billed them for a call they never even picked up. It’s a real...
by SEO Specialist | Aug 18, 2026 | blog
Choosing an agency shouldn’t feel like a gamble Every business that has ever hired a marketing agency knows the moment of doubt that comes right after signing the contract: Did we pick the right partner? You’ve read the case studies, sat through the pitch...
by SEO Specialist | Aug 10, 2026 | blog
As certified GA4 Experts and an official Shopify Partner, keeping our clients ahead of platform changes is part of the job — and Google just announced one worth flagging. Starting August 17, 2026, the Google & YouTube app will change how it sends shopping data...
