by Digital Marketing Specialist | May 19, 2019 | blog
Are you launching an online business? Are you wondering if creating an online presence for your existing brick and mortar business will bring a positive return on investment? In today’s tech savvy economy, you probably already have a website for your business, but if...
by Digital Marketing Specialist | May 13, 2019 | blog
There are a lot of different methods of online advertising. Our clients ask us questions about trends and new offerings fairly often. They also ask if (and how) they would fit into their business. In June 2018, Google launched Smart Campaigns. Designed for small...
by Digital Marketing Specialist | Mar 26, 2019 | blog
The fear of breaking email marketing rules in Canada is of the main reasons our clients seek guidance with their email marketing campaigns. We do not believe that CASL will stop email marketing in Canada, and we ensure that our clients comply with the legislation....
by Digital Marketing Specialist | Feb 9, 2019 | blog
Technology is heavily integrated into our daily lives, and the role that the Internet played in this shift to a digitized world cannot be overstated. From web surfing and grocery shopping to online education and even real estate trading, we conduct business (and live...
by SEO Specialist | Apr 19, 2017 | blog, Uncategorized
What is Search Engine Marketing (SEM) and how important it is for your BUSINESS? Google results page is split into two areas, paid and organic sections. The main section is the organic search result (wide column on the left), Google sorts the results regarding the...
by SEO Specialist | Mar 26, 2017 | blog
What’s More Effective? Workout or Diet? SEO or SEM? SEO/SEM Workout / Diet Diet or Workout? Which one is more efficient? Answer: What is your GOAL? Let’s compare SEO/SEM strategies as if going to a gym and asking a trainer to guide you into becoming fit and...