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Zigma Business Intelligence (BI) & Reporting Services

Enterprise-grade BI dashboards and automated reporting—powered by Microsoft Power BI & Fabric, delivered by Zigma.

Transforming Data into Strategic Growth

At Zigma Internet Marketing, we provide data-driven organizations with customized BI solutions that integrate, visualize, and automate business insights across departments. Leveraging Microsoft Power BI and Microsoft Fabric, our service enables marketing teams, operations leaders, and C-level decision-makers to act on unified, real-time intelligence.


Core Services Overview

1. Data Assessment & Strategic Planning

  • Conduct an initial consultation to identify core business challenges (e.g., lead tracking gaps, inconsistent reporting across departments).

  • Deliver a roadmap prioritizing high-impact dashboards with fast ROI (e.g., revenue attribution dashboard within 4 weeks).

2. BI Solution Implementation

  • Data Integration: Consolidate data from diverse sources including spreadsheets, Shopify, CRMs, ERPs, and SQL databases using Microsoft Fabric.

  • Custom Power BI Dashboards: Build tailored reports covering marketing performance, customer segmentation, channel ROI, and sales forecasting.

  • Process Automation: Automate data refreshes and reporting workflows with Fabric pipelines to ensure timely and reliable insights.

3. Managed Support & Optimization

  • Ongoing dashboard enhancements and incident resolution via defined support tiers.

  • Quarterly strategic KPI reviews and dashboard expansion aligned with evolving business needs.


Business Value

Operational Efficiency

  • Power BI offers enterprise-grade visualization with minimal learning curve.

  • Fabric eliminates the need for fragmented data tools, reducing platform overhead and maintenance.

Speed-to-Insight

  • Implement proof-of-concept dashboards in as little as 2 weeks.

  • Rapid iteration cycles shorten the path to executive-ready insights.

Organizational Enablement

  • Train internal teams to independently build and adapt reports via intuitive Power BI interfaces.

  • Reduce reliance on IT by enabling business analysts and marketers to self-serve insights.

Governance & Security

  • Microsoft Fabric’s end-to-end governance and compliance features are ideal for regulated industries (e.g., healthcare, retail, finance).

  • Secure, centralized data architecture simplifies access control and audit readiness.


Adoption Strategy

Data Diagnostics Workshop

  • Half-day session to analyze a client’s top reports.

  • Identify missed insights and data inefficiencies (e.g., high-return customers driving margin loss).

  • Demonstrate how to transform legacy spreadsheets into dynamic dashboards using Power BI and client data.

ROI-Focused Pilot Program

  • Deliver a fully implemented dashboard within 90 days, focusing on one mission-critical area (e.g., cash flow visualization, inventory aging).

  • Tie implementation success to measurable business outcomes (e.g., cost savings, margin lift).

Use Case Example

  • A retail manufacturer used Zigma’s BI dashboards to uncover low-margin SKUs, resulting in a 15% profit increase over 6 months.

Referral Program (Optional)

  • Structured incentive program to encourage client referrals for BI service expansion.


Lead clients to your business with proven Internet marketing strategies.

Addressing Common Objections

Objection Response
“We’re too small for BI.” Even organizations with under 10 staff prevent major financial missteps by visualizing inventory and sales patterns.
“Our team lacks technical skills.” Zigma delivers turnkey BI setups and enables users to operate Power BI with minimal training.
“We already use Excel/Looker.” Our service connects disparate tools and creates unified, real-time visibility across systems.

Platform Capabilities

Platform Core Functionality Enterprise Benefit
Microsoft Power BI Advanced visualization, dashboard building Accelerates insights through interactive reporting
Microsoft Fabric Unified data pipelines and governance Simplifies ETL, AI modeling, and access control