by Digital Marketing Specialist | Mar 25, 2025 | blog
Why SEO is Non-Negotiable in Web Design As a web design and SEO specialist with over a decade of experience, I’ve seen countless beautifully designed websites fail because they ignored search engine optimization. Google processes over 8.5 billion searches daily—if...
by Ryan | Mar 24, 2025 | blog
The Problem with Robotic Phrasing Have you ever read an article that felt stiff, repetitive, and awkward? That’s robotic phrasing—a writing style that lacks human touch, often caused by AI-generated content or keyword stuffing. In today’s digital landscape, where...
by Digital Marketing Specialist | Mar 23, 2025 | blog
Expert Insights: Mastering Modern SEO Strategies By Reza (SEO Expert – Google Partner), Founder of Zigma Internet Marketing Interview with an SEO Expert: Cutting Through the Noise in 2025 Interviewer: Let’s dive into the technical aspects of SEO. What do...
by Digital Marketing Specialist | Feb 24, 2025 | blog
If you’ve been handing out $5 Tim Hortons or Starbucks gift cards in exchange for Google reviews, you might want to stop—immediately! Google has just reinforced its Business Profile policies, and businesses caught manipulating their reviews could face serious...
by Digital Marketing Specialist | Dec 24, 2024 | blog
While Performance Max campaigns don’t allow direct control over keywords like traditional search campaigns, you can still exclude irrelevant or unwanted keywords using strategic tools and support options. Here’s a simplified guide focusing on leveraging brand...
by Digital Marketing Specialist | Dec 24, 2024 | blog
As a Google Partner agency, Zigma Internet Marketing has years of expertise in managing Google Ads (formerly AdWords) for small and medium-sized businesses in Canada and the United States. Google Ads is constantly evolving, and one of its recent pushes has been for...
